Empowering Parents in the Digital Age:

How Parental Controls Can Help Keep Your Child Safe Online

In today’s digital-first world, children are growing up surrounded by screens, apps, and online communities. While these tools offer incredible opportunities for learning and connection, they also introduce risks that can be difficult for parents to manage alone. From inappropriate content to cyberbullying and screen addiction, the challenges are real—and growing.That’s why Parental Controls are more important than ever. They’re not just about limiting screen time or blocking websites, they’re about empowering parents to guide their children toward healthier, safer digital habits.

Why Parental Controls Are a Must-Have for Modern Families

As a parent, you can’t monitor every moment your child spends online. But with the right tools, you can create a safer digital environment that supports your child’s development and wellbeing. My Identity First, powered by Aura, is a comprehensive solution that acts as a digital guardian for your child’s mobile devices. It offers a suite of advanced Parental Controls designed to help you:

• Set healthy boundaries
• Monitor online activity
• Protect against digital threats
• Foster open communication

Whether your child is just starting to explore the internet or already active on social media and gaming platforms, My Identity First gives you the tools to stay informed and involved.

8 Essential Features to Set Ground Rules for A Safer Online Experience

Here’s how My Identity First helps you take control of your child’s digital life with powerful, easy-to-use Parental Controls:

1. Instantly Block Websites and Apps

With just a few taps, you can block access to specific websites and apps that you deem inappropriate or distracting. Whether it’s social media during homework time or games before bed, you’re in control of what your child can access—and when.

2. Set Up Parental Controls to Limit App and Game Time

Some apps and games are just too addictive. With My Identity First, you can completely block or set time limits on specific apps, games, and websites your children love—maybe a bit too much. These Parental Controls help you strike a balance between fun and focus.

3. Set Healthy Screen Time Limits

Customize screen time limits for each of your children based on their age, needs, and daily routines. You can create personalized schedules that encourage breaks, promote sleep, and reduce digital fatigue.

4. Block Inappropriate Content

Activate SafeSearch with a single tap to filter out explicit content from search results on Google, Bing, and DuckDuckGo. This feature ensures your child’s online searches remain age-appropriate and safe.

5. Give Your Kids a Break with Pause the Internet®

Tired of asking your kids to put down their devices? With Pause the Internet®, you can instantly shut off internet access on your child’s device—or reward them with bonus time for good behavior. It’s a simple, effective way to reinforce healthy habits.

6. Schedule Regular Digital Downtime

Remove digital distractions during key moments like school hours, family meals, and bedtime. Set daily downtime schedules to help your child stay present and focused when it matters most.

7. Cyberbullying and Online Predator Alerts

My Identity First includes 24/7 voice and text monitoring across 200 of the most popular PC games (powered by Kidas). You’ll receive alerts about potential cyberbullying, online predators, and other threats—so you can take action before harm is done.

8. In-Depth Screen Time Reports

Gain a complete and accurate picture of your child’s online activity across all devices. These detailed reports help you make informed decisions about screen time, app usage, and digital wellbeing.

Going Beyond Controls: Supporting Your Child’s Digital Wellbeing

Parental Controls are just the beginning. My Identity First also helps you understand your child’s digital behavior and emotional wellbeing. You’ll receive insights into:

• Shifts in social interaction patterns
• Changes in daytime activity or sleep habits
• Variations in the tone and volume of online communication

Personalized Insights and Recommendations

Every child is different, and so is their digital footprint. My Identity First uses behavioral data to uncover your child’s unique social persona. You’ll learn how they engage with others online, how their behavior compares to peers, and how it evolves over time.

Based on this data, you’ll receive science-backed tips, conversation starters, and parenting strategies tailored to your child’s needs. Whether it’s encouraging more offline time or addressing a sudden drop in social engagement, you’ll have the tools to respond with empathy and confidence.

Bonus: Antivirus and Online Safety for the Whole Family

Digital safety isn’t just about kids. The Family Plan includes a full suite of cybersecurity tools to protect all your family’s devices from viruses, hacking, and malware. It’s peace of mind for parents and protection for everyone.

A Smarter Way to Parent in the Digital Age

Raising children in a connected world is no small task. But with the right tools, you can turn digital challenges into opportunities for growth, learning, and connection. Parental Controls like those offered by My Identity First, powered by Aura, give you the visibility, flexibility, and support you need to raise responsible, resilient digital citizens.

From blocking harmful content to understanding your child’s emotional wellbeing, My Identity First is more than just a monitoring tool—it’s a parenting partner. If you’re ready to take a proactive, informed approach to your child’s online life, this is the solution you’ve been waiting for.

View Our Risk Free Family Plans

You can’t always monitor everything your child does online. When you sign up, My Identity First, powered by Aura becomes a digital guardian for your child’s mobile devices, providing a safer way to search, explore, and interact with friends online.

Digital-first children need support to safely navigate the online world. We help you understand if your kids are happy, healthy, and safe online and enables you to help them build healthier digital habits and online balance.

My Identity First provides protection, boundaries, and balance for children who are “always-on” — even if you can’t always be around to monitor them. Unlock the power of parental controls and lock in your child’s online safety.